Hans Wilsdorf decided to name the watch ROLEX – five letters, easy to say, and easy to remember

Rolex has an internal scientific lab that creates state-of-the-art caliber movements, researches lubricants, and how to create the perfect unbreakable watch dome

Rolex watches are only made by hand and seen as superior

We test and authenticate all Rolex watches that arrive in our store so we can make a valid offer

Rolex watches are the most counterfeited watch on the market, so shopping with us, a trusted shop, is essential when buying a pre-owned watch